Secret Behind the Toothpaste Bottom Color

You may have seen this alert on your Facebook page, shared by friends: color coding on products we use all the time and what it means.

“Pay attention when buying toothpaste, at the bottom of the toothpaste tube there is a color bar. And do you only know the original meaning of the color bar! Try to choose green and blue, there are four kinds: 

Green: natural;
Blue : Natural + Medicine;
Red : Natural + Chemical composition;
Black : pure chemical.

please share to all…… ”


Numerous results about ‘toothpaste color codes’ debunk this claim according to which this item about markings on toothpaste tubes is yet another Internet-circulated consumer tip that is completely wrong.

So what is the point of those little squares then? As it turns out, it has nothing to do with the contents of the paste. They’re not even put there by the toothpaste manufacturer, but by the company responsible for making the tube the paste will eventually fill. The industry term for them is “eye mark”. Simply put, they are markers for the sensors on the machines that cut and crimp them into individual tubes. That’s it.

The colors of eye mark registers are not limited to the ones mentioned above (and may not necessarily be visible on the finished product), and the different colors simply signify different types of packaging or different types of sensors.

The best way to ascertain the composition of a given brand of toothpaste is by reading the ingredients information printed on the toothpaste box and/or tube. 

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